服務與支持 · service and support
讓服務動起來,即是在提供服務中要積極主動,靈活有彈性,堅持真誠相待,以行動來追求,實現零缺陷。只有以這種全新的理念為指導,以全新的姿態為顧客服務,才能贏得顧客的信賴和真心支持。惟有讓服務動起來,以我們的行動讓顧客感動;你動,我動,大家一起動起來,服務的品質才能得到提升。
注重細節一——方便
美發行業可以為顧客提供全方位服務。
注重細節二——衛生和消毒
美發行業應建立完善嚴格的衛生規范,以首問的方式落實到每個責任人,并公示張貼在店內顯眼處。對于一些顧客最敏感的地方,如造型師個人衛生、地板衛生、墻面衛生、展柜衛生、衛生間衛生、洗發床衛生、美發儀器及用品衛生等,更要有具體而量化的標準。
注重細節三——貼心服務
在美發店里,貼心服務就是用母親的心把顧客當自己最疼愛的嬰兒一樣對待,對顧客的問題隨時保持警惕,對顧客的需求事無巨細的關注,作顧客所想。如新產品、新項目推廣時,針對顧客的不熟悉,制作一種“貼心卡”,把操作程序和使用須知詳細說明,以幫助顧客正確使用。
注重細節四—— 奉獻感動
在顧客對服務的感知層次中,比滿意更高的就是感動。美發店的顧客形形色色,院長和造型師都應該清楚的認識到,不同的人有不同的心,只要找到顧客心靈最柔軟的地方,就可以用不同的方式奉獻各不相同的感動。
注重細節五——個性化服務
美發店應該有兩種顧客檔案。一本是頭發護理檔案,主要作用是記錄顧客的發質狀況、診斷分析和店內護理情況等。如要完善店內的細節服務,就應作好另一本檔案——顧客副檔案,其內容包括顧客各方面的詳細情況,如性格特點、家庭情況、工作情況、個人喜好與禁忌、消費能力、影響個人的重大事件等,只要是對美發店有利的顧客信息資料,都應記錄在副檔案上,這需要美發店的各級人員有預謀的不斷豐富完成。
女性消費者都有一顆細膩敏感的心,往往會憑直覺判別事物的好壞習慣于“只見樹木不見林”。所以美發行業在造好一片林的時候,更要注重細節,不要忘了也許每一顆數、每一片葉子都會 左右一雙的眼鏡。
Let the service move, that is, in the provision of services to be proactive, flexible and flexible, adhere to the sincere treatment, to action to pursue zero defect. Only in this new concept as a guide to a new attitude for customer service, in order to win the trust of customers and really support. Only let the service move to our actions so that customers moved; you move, I move, we move together, the quality of service can be improved.
Attention to detail one - convenient
Beauty industry can provide customers with a full range of services.
Attention to detail II - sanitation and disinfection
Beauty industry should establish and improve the strict health norms to ask the way to implement the responsibility of each person, and publicity posted in the hospital conspicuous place. For some customers the most sensitive places, such as beautician personal hygiene, floor health, wall health, showcase health, bathroom hygiene, beauty bed health, beauty equipment and supplies health, but also to have a specific and quantitative criteria.
Attention to detail three - intimate service
In the beauty salon, intimate service is to use the mother's heart to customers as their most beloved baby the same treatment, the customer's problem at any time to maintain vigilance on the needs of customers without any attention, as customers want. Such as new products, new projects to promote, for customers are not familiar with the production of a "caring card", the operating procedures and the use of detailed instructions to help customers correct use.
Attention to detail four - dedication
In the customer perception of the service level, higher than the satisfaction is moved. Beauty salon customers of all kinds, the president and beautician should be clearly aware that different people have different hearts, as long as the customer's mind to find the most soft place, you can use different ways of dedication are not the same move.
Attention to detail five - personalized service
Beauty salons should have two customer profiles. One is the skin care files, the main role is to record the customer's skin condition, diagnosis and analysis of hospital care and so on. If you want to improve the details of the store service, you should make another file - the customer file, which includes all aspects of customer details, such as personality, family, work, personal preferences and taboos, spending power, Affect the individual's major events, as long as the beauty salon is beneficial to customer information, should be recorded in the deputy file, which requires beauty salons at all levels of personnel have been planned to enrich the completion.
Female consumers have a delicate and sensitive heart, often judged by the intuitive sense of good or bad things used to "see the trees but not the .